The building at 1127 Broadway has housed drug stores, grills, soda fountains and some other businesses that have fallen through the cracks of history. For most of our generation, though, it’s been the Pladium and, more recently, D’Ladiums.
The one constant has been Jerry Beaver, who manages the place from his throne – a 1940s or 1950s barber chair- bought to celebrate Jerry’s reaching Social Security age.
Bar and poolroom started as drug store
The building was originally built by the Dormeyer family in 1929 for use as a drug store. It opened in 1930. The dark door at the right of the building used to lead to the basement, which was called The Cellar and used as a soda fountain. In later years, it became The Dungeon and The Marine Room, Jerry said.
Jerry “Big Dog” Priest opened Pladium
Jerry ” Big Dog” Priest, a noted pool player, opened the Pladium in the late 50s. Jerry (the Beaver one) worked there for about 30 years, then he went to work for the new owners. He still wears his trademark shorts, no matter what the weather is like. Serious pool is still a big draw.
House of escapades
- I low crawled 25 yards out of the Pladium one night.
- I can beat that….I was carried out of the Pladium one night.
- I did get put in the penalty box for 2 weeks by Bigdog for riding a Honda 305 scrambler motorcycle into the Pladium one Saturday morning.
Decades of smoke stain ceiling
Memorabilia covers walls
Jerry rules with firm, gentle hand
Bartender Emily Banach and customer Chris Eastridge agreed that Jerry, who knows almost everyone by name (and what they drink), keeps things under control with a firm, but gentle touch. Most customers, they said, are pretty well-behaved.
Gallery of D’Ladiums’ Photos
Click on any image to make it larger, then click on the left or right side of the photo to move through the gallery.
Bartender Emily Banach and customer Chris Eastridge agreed that Jerry, a Vietnam vet, takes care of any problems that come up quickly and quietly. Generally, though, most of the customers are well-behaved.