Girardot Poster Party

Girardot Poster ProjectNancy Jenkins (left), Ron Marshall and Marcia Maupin work on posters to help sell the 1965 Girardot in this much-scratched negative.

Nancy was Editor in Chief, Ron was Art and Literary Editor, and Marcia was on the Art Staff. The Marshall coat of arms on the wall leads me to believe the art extravaganza was taking place in Ron’s basement.

Teem bottle

There’s a Teem soda bottle on the table. I couldn’t remember the last time I saw one of those, so I turned to our old friend Google: Teem is a lemon-lime-flavored soft drink produced by The Pepsi-Cola Company. It was introduced in 1964 as Pepsi’s answer to 7 Up and Coca-Cola’s Sprite.

 Teem was sold in the United States and Canada until 1984, when Lemon-Lime Slice was introduced, though it was still available at some soda fountains into the 1990s. Sierra Mist has since taken over the Teem role in the US.

 Teem remains on sale today in Brazil, Uruguay, Honduras, South Africa and Pakistan; it survived into the 1990s in other markets too, before Pepsi authorized vendors to replace it with 7 Up.

 Teem’s TV ad campaign in the early 1980s challenged viewers to “go ahead… build up that thirst until you can’t stand it any more…” (showing, for example, a disheveled old guy eating “two plain dry tacos” bought from a street vendor in the Southwest) “…then BLOW IT AWAY with TEEM.”

7 Replies to “Girardot Poster Party”

  1. Notice the table is a ping-pong table. Ours was used as a folding table off the laundry room in the basement. The stacks of clothes were left there until us kids packed them to our rooms. It was hardly ever cleaned off enough to play a game!

  2. We had a great staff that year and a couple of excellent photographers! It was fun to meet deadlines and keep on schedule putting that glorious book together. For the life of me I do not remember ever making posters in Ron’s basement.
    Don’t they say memory is the first thing to go?

  3. Does anyone know what happened to Marcia Maupin and her brother Mark. I worked for their dad Ralph Maupin who was the local manager for the Borden Ice Cream Co. in the 50’s and 60’s.

  4. Marcia FYI Jerry Bell and I are both 84 years old and still in pretty good shape. He lives in Jackson and I live in Cape.Glad that you and Mark are good, nice to hear from you.

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